Hi, I'm Johannah.
I’m a Northern Virginia local who became a JMU Duke and graduated with a degree in Integrated Advertising & Corporate Communications in 2015. Go Dukes!
Today I write, design, and publish web and social content for Pacific Life Insurance Company.
A content creator at heart, I enjoy managing content projects that meet the needs of customers with the right words, visuals, and overall aesthetic. You'll also find me using Adobe Creative Suite and Canva to create animations, social images, videos to help build a brand online.
You can count on me to manage a website redesign project, optimize on-page content for search engine optimization, choose the on-brand imagery, and give web copy a critical eye.
My digital experience spans companies very small to quite large. I have helped publish polished web content (.com, social, blogs, intranet) for six years in the telecom, startup, hospitality, and financial services industries.
When I'm not working, you can find me on a trail in the woods, painting, singing my lungs out at a concert, or trying a new restaurant. Company volleyball league? I'm in!
These are a few of my favorite things
(besides the Sound of Music)
Digital marketing is like an orchestra. There are sections that must work together to produce a piece of music, or campaign. Imagine me as the conductor of the digital marketing symphony, suggesting ways to optimize digital content for campaigns and then doing the work to make the digital content sing!
As a skilled writer, I help bring an audience to the orchestra concert through effective copy. From page headings to body copy, I can craft what is needed to express the heart of the piece.
From time to time, I like to write a short piece for my blog. Check out my posts below.